Export Growth for Export Ready Businesses

The export capability programme for Tanzania will support the increase of market access of targeted horticulture products in both regional and international markets. In partnership with the Tanzania Horticulture Association (TAHA), the programme aims to spearhead the design of the Tanzania Horticulture Market Access Strategy (HIMAS) which will focus on identifying potential markets for Tanzania horticulture projects, identifying existing barriers within the sector, private sector competitiveness constraints and inefficiencies in market support infrastructure related to transport and logistics. In addition, the strategy will map out existing players and programmes and their potential role of the implementation of the strategy. Upon validation by the private and public sector, TAHA will embark on the coordination and implementation of the strategy. TMEA will leverage existing programmes implemented in the sector by TAHA in partnership with other development partners and support the implementation of interventions around building export capacities (standards compliance and other support services), addressing priority regulatory constraints, facilitating access to targeted market support infrastructure (cold chain, warehousing and aggregation), strengthening market linkages and access to market information.