Cut Flowers Ethiopia

This project supports 11 cut flower farms (mainly roses) that are located in Holeta/Sebeta (5), Debre Zeit (4), Welkite (1) and Bahir Dar (1). The objective of the project is to generate more value from the roses sent to Europe as well as improving the working conditions for the farm workers. Within the project, the participating companies are supported in four different, but connected fields of expertise. 1. Export Marketing Farms are coached in selecting the right markets and sales channel(s), selecting the right varieties and understanding and complying with customer requirements. 2. Post-Harvest Post-Harvest support is provided in order to improve cold chain management as well as post-harvest management. This should result in improved compliance with customer and market requirements. 3. HRM / Supervision skills Middle managers are trained in improving their supervision skills regarding crop specialists in the greenhouse and in the pack house. If you want to grow your business, you need to grow your people. 4. CSR CBI’s assistance in the field of CSR focuses on three areas: a. Improving sanitation and hygiene situation at the farm b. Implementing proper policies and procedures c. Improving the functioning of farm committees